Brand · Web · Client experience
2025
Kuhl Entertainment
1,399 couples · Category leadership in Madison · Knot Hall of Fame
- Conversion Surface
- Identity System
- Naming Architecture
- Onboarding Flow
Product
Onboarding Flow
The first sessions a new user sees, rebuilt from the activation metric up rather than the sitemap down.
We do this when
Signups are healthy and second sessions aren't.
You might be feeling.
- Users sign up and never come back.
- Activation is a guess, not a number.
- The onboarding tour is something we ship around, not toward.
- Support keeps answering the same five questions.
The work itself.
The first sessions a new user sees, rebuilt from the activation metric up rather than the sitemap down.
Chapters
Where this shows up.
Open a session.
Tell us where it hurts, or build the list with us.
Some clients arrive with a sentence. Some arrive with a list. Both are good places to begin.
Start an inquiry
Not sure it's just this one? Flag a few symptoms first and bring the list with you. Open a session
Not for you if
Not for you if the funnel hasn't been measured yet. Start with Measurement Layer and come back.