Web · Web App · Native
2021
Ian’s Pizza Website Overhaul
- Art Direction
- CMS Architecture
- Custom Design
- Discovery and Audit
Visual review
Two reviewers, five business days, one written verdict on the artifact you are about to ship.
Resume, logo, website, product label, pitch deck, brand sketch, packaging, billboard, email signature. One artifact, two independent reads, recommendations written together.
We do this when
You are close to shipping something visual and you want a real second opinion before it goes out the door.
How we price it
A visual review is a small, scoped second opinion on a single artifact. You send us one thing. Two of us read it independently against craft, clarity, and fit for purpose. We meet for thirty minutes to compare notes, argue where we disagree, and write the recommendations together. You get the report five business days after intake.
Independent reads matter. A single reviewer brings a single bias. Two reviewers reading separately catch more, and the places we disagree are usually the most interesting findings in the report. We write the recommendations jointly so the document speaks with one voice.
The deliverable is a written report with annotated screenshots, a prioritized list of recommendations, and a short section on optional next moves. Recommendations are ordered by impact. Some are cheap fixes you can make this afternoon. Some are bigger calls that change the direction of the artifact. We mark which is which.
Redesign is a separate engagement. The visual review tells you what to do. Doing it is yours, your team's, or a separate scope of work with us. Keeping these apart keeps the review honest.
Five business days from intake to written report. We hold the slot when you book.
How we run it
Send the artifact and a short note on what it is for and who it is going to. Twenty minutes of your time, max.
Two reviewers read the artifact separately. No comparing notes, no shared document, no anchoring.
A 30 minute working session where the two reviewers walk their notes, argue disagreements, and decide what the report will say.
Annotated screenshots, prioritized recommendations, and a short optional-next-moves section. Delivered as a single document.
What you keep
Common questions
One thing with one purpose. A resume is one artifact. A logo lockup with its color and type system is one artifact. A single landing page is one artifact. A full website is not. A pitch deck is, since it is one document. If you are not sure, send a note describing what you have and we will tell you whether it fits.
No, and that is on purpose. The review is a verdict and a set of recommendations. Redesign is a separate engagement with its own scope and price. Keeping the two apart means the review is not a sales pitch for design work. If you want us to act on the recommendations afterward, we can scope that as a second engagement.
A single reviewer brings a single bias. Two reviewers reading independently catch more, and the disagreements are often the most useful part of the report. The cost of the second pair of eyes is small. The lift in signal is large.
Five business days from intake to written report. We hold the slot when you book. If you need a 48-hour rush, ask. Rush turnarounds are possible at a higher rate when our schedule allows.
Engagements that funnel here
Book the review
Share the artifact and a short note on what it is for. We will confirm the slot and deliver the written report five business days later. Slots open through the Fall 2026.
Not for you if
You want a thumbs up, a redesign quote dressed as a review, or a single reviewer rubber-stamping work your team already shipped.